1. Name and contact details of the data protection controller
360 brand connection GmbH (CH-020.4.037.899-7) operates the 360brandconnection.ch website and is therefore responsible for the collection, processing and use of your personal data and for ensuring that data processing complies with Swiss law.
Your trust is important to us, which is why we take the issue of data protection seriously and ensure appropriate security. It goes without saying that we comply with the legal provisions of the Federal Act on Data Protection (FADP), the Ordinance to the Federal Act on Data Protection (DPO), the Telecommunications Act (TCA) and, where applicable, other provisions of data protection law, in particular the European Union’s General Data Protection Regulation (hereinafter referred to as GDPR), which will apply from 25 May 2018.
Here you will find information on how we handle personal data when you visit our website and work with our press mailing lists. In order to provide the functions and services of our website and media work, it is necessary for us to collect personal data about you.
If you have any questions about data protection, you can also contact our data protection officer at any time at pirmin.okle@360brandconnection.ch.
We would like to point out that there are security gaps in internet-based data transmission and that complete protection against access by third parties is therefore impossible.
This anonymous data is stored separately from any personal data you may have provided and thus does not allow any conclusions to be drawn about a specific person. They are evaluated for statistical purposes in order to optimise our website and our offers.
2. Collection and storage of personal data as well as type and purpose of their use
When you visit our website www.360brandconnection.ch, information is automatically sent to our website server by the browser used on your end device. This information is temporarily stored in a so-called log file. The following information is collected without your intervention and stored until automatic deletion:
The IP address of the requesting computer, date and time of access, name and URL of the accessed file, the website from which the access was made (referrer URL), browser used and, if applicable, the operating system of your computer as well as the name of your access provider.
The aforementioned data is processed by us for the following purposes: Ensuring a smooth connection of the website, ensuring comfortable use of our website, evaluating the system’s security and stability as well as for other administrative purposes.
Informational use The use of our website is possible without providing personal data. For the use of individual services on our site, different regulations may apply, which will be explained separately below in this case. Your personal data (e.g. name, address, e-mail, telephone number, etc.) will only be processed by us in accordance with the provisions of Swiss data protection law. Data are personal if they can be clearly assigned to a specific natural person. The legal basis for data protection can be found in the Federal Act on Data Protection (FADP), the Ordinance to the Federal Act on Data Protection (DPO) and the Telecommunications Act (TCA). The following regulations inform you in this respect about the type, scope and purpose of the collection, use and processing of personal data by the provider. Insofar as personal data is affected, Art. 6 para. 1 lit. f GDPR is the legal basis for the collection.
Cookies We use so-called cookies on our website to recognise multiple use of our offer by the same user/internet connection owner. Cookies are small text files that your internet browser stores on your computer. They serve to optimise our internet presence and our offers. These are mostly “session cookies”, which are deleted again after the end of your visit.
In some cases, however, these cookies provide information to automatically recognise you. This recognition is based on the IP address stored in the cookies. The information obtained in this way is used to optimise our offers and to provide you with easier access to our site.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of this website.
Server data For technical reasons, the following data, among others, which your internet browser transmits to us or to our web space provider, is recorded (so-called server log files): – browser type and version – Operating system used – Website from which you visit us (referrer URL) – Websites you are visiting – Date and time of your access – your Internet Protocol (IP) address
This anonymous data is stored separately from any personal data you may have provided and thus does not allow any conclusions to be drawn about a specific person. They are evaluated for statistical purposes in order to optimise our website and our offers.
360 brand connection concluded an order data processing ADV contract with the provider Hostpoint.ch on 18 July 2023.
Note on data transfers to the US For the sake of completeness, we would like to point out for users resident or domiciled in Switzerland that there are surveillance measures in place in the US by US authorities which generally allow the storage of all personal data of all persons whose data has been transferred from Switzerland to the US. This is done without any differentiation, limitation or exception based on the objective pursued and without any objective criterion that would make it possible to limit the access of the US authorities to the data and their subsequent use to very specific, strictly limited purposes that are capable of justifying the intrusion associated with both the access to and the use of these data. Furthermore, we would like to point out that in the US, there are no legal remedies available to data subjects from Switzerland that allow them to gain access to the data concerning them and to obtain their correction or deletion, or that there is no effective judicial legal protection against general access rights of US authorities. We explicitly draw the attention of the data subject to this legal and factual situation in order to make an appropriately informed decision to consent to the use of his or her data.
For users residing in a member state of the EU, we would like to point out that the US does not have a sufficient level of data protection from the perspective of the European Union – among other things due to the issues mentioned in this section. Insofar as we have explained in this privacy policy that recipients of data (such as YouTube and Vimeo) are based in the US, we will ensure either through contractual arrangements with these companies or by ensuring that these companies are certified under the EU-US Privacy Shield that your data is protected with our partners with an appropriate level.
Storage period We process and store your data only for as long as is necessary for processing or to comply with legal obligations. After the purpose of processing no longer applies, your data will be blocked or deleted. If there are additional legal obligations to store your data, we will block or delete your data when the legal storage periods expire.
3. Use of Google services
Use of script libraries (web fonts) In order to display our content correctly and graphically appealing across browsers, we use script libraries and font libraries such as Google Webfonts (https://www.google.com/webfonts/) on this website. Web fonts are transferred to your browser’s cache to avoid multiple loading. If the browser does not support web fonts or prevents access, content is displayed in a standard font. Calling up script libraries or font libraries automatically triggers a connection to the operator of the library when the fonts are reloaded. It is theoretically possible – although it is currently unclear whether and for what purposes – that the operators of such libraries collect data. The web fonts used on this website are exclusively hosted locally and loaded from our web server (server location Germany), which prevents a data connection to the service provider. The privacy policy of the library operator Google can be found here: https://www.google.com/policies/privacy/
Google Analytics This website uses Google Analytics, a web analysis service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, or, if you habitually reside in the European Economic Area (EEA) or in Switzerland, Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).
Google Analytics uses cookies. The information recorded by the cookie on the use of our web pages (including your IP address) can be transferred to a Google server in the USA and stored there. We use Google Analytics only with activated IP anonymisation. As a result, your IP address is shortened by Google within Switzerland or the EU/EEA. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. You can prevent the storage of cookies by selecting the corresponding setting in your browser software. However, please note that you may not be able to use all the functions on our web pages if you choose this option. You can also prevent the collection and processing of data by Google by downloading and installing the browser plugin available at https://tools.google.com/dlpage/gaoptout?hl=de. This sets an opt-out cookie that prevents the future collection of your data when visiting our website.You can find further information about Google Analytics and data protection at www.google.com/analytics/terms/de.html and https://policies.google.com/privacy.
Google Maps This website uses Google Maps, which is offered by Google LLC (“Google”). This makes it possible for us to display interactive maps to you directly on the website and to enable you to conveniently use the maps feature. By using Google Maps, information about the use of our website (including your IP address) may be transmitted to a Google server in the USA and stored there. Google stores these data in some cases as usage profiles for purposes of designing the services to meet user requirements, as well as for advertising and market research. If you are logged in to Google, your data are directly allocated to your account. Should you not desire this, you must first log out. If you are not in agreement with the processing of your data, it is possible to deactivate the Google Maps service and in this way to prevent the transfer of data to Google. To do so, you must deactivate the JavaScript function in your browser. However, please be aware that in such case you may be able to use Google Maps to only a limited extent, if at all.
Use you YouTube components with extended data protection mode On our website we use components (videos) of the company YouTube, LLC 901 Cherry Ave., 94066 San Bruno, CA, USA, a Google Inc. company, Amphitheatre Parkway, Mountain View, CA 94043, USA.
Here we use the option ” – extended data protection mode – ” provided by YouTube.
When you visit a page that has an embedded video, a connection is established to the YouTube servers and the content is displayed on the website by informing your browser. According to YouTube’s information, only data is transmitted to the YouTube server in “- enhanced data protection mode -“, in particular which of our Internet pages you have visited when you watch the video. If you are logged in to YouTube at the same time, this information will be assigned to your YouTube member account. You can prevent this by logging out of your member account before visiting our website. Further information on YouTube’s data protection is provided by Google under the following link: https://www.google.de/intl/de/policies/privacy/.
4. Social Plugins Our website uses social plugins from different social networks. With the help of these plugins, you can, for example, share content or recommend products to other persons. The plugins are enabled by default on farner.ch.
Facebook We use plugins of the social network facebook.com, which is operated by Facebook Inc., 1601 Willow Avenue, Menlo Park, CA 94025, USA, or, if you habitually reside in the European Economic Area (EEA) or in Switzerland, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). Link to Facebook’s data protection policy: Facebook’s data protection policy.
LinkedIn We use plugins of the social network LinkedIn, which is operated by LinkedIn Corporation, 1000 W. Maude Avenue Sunnyvale, CA 94085, USA, or, if you habitually reside in the European Economic Area (EEA) or in Switzerland, LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (“LinkedIn”). Link to LinkedIn’s data protection policy: LinkedIn’s data protection policy.
Instagram We use plugins of the social network Instagram, which is operated by Facebook Inc., 1601 Willow Avenue, Menlo Park, CA 94025, USA, or, if you habitually reside in the European Economic Area (EEA) or in Switzerland, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). Link to Instagram’s data protection policy: Instagram’s data protection policy.
5. Use of Vimeo components We use components of the provider Vimeo on our website. Vimeo is a service of Vimeo LCC, 555 West 18th Street, New York, New York 10011, USA. Each time you call up our website, which is equipped with such a component, this component causes the browser you are using to download a corresponding representation of the component from Vimeo. If you visit our website and are logged in to Vimeo during this time, Vimeo recognises which specific page you are visiting through the information collected by the component and assigns this information to your personal account with Vimeo. If, for example, you click on the “Play” button or enter corresponding comments, this information is transmitted to your personal user account with Vimeo and stored there. In addition, the information that you have visited our site is passed on to Vimeo. This happens regardless of whether you click on the component/comment or not.
If you wish to prevent this transmission and storage of data about you and your behaviour on our website by Vimeo, you must log out of Vimeo before visiting our site. The Vimeo data protection information provides more detailed information on this, in particular on the collection and use of data by Vimeo: https://vimeo.com/privacy.
6. Press distribution list (newsletter) With these press releases we inform you at regular intervals about the most important news from our customers or from us. To receive our newsletters, you need a valid e-mail address. These press releases are sent to you by us on the basis of a balancing of interests in accordance with Art. 6 Para. 1 lit. c GDPR.
We collect the following data from you in this context: E-mail address, title, first name, last name, function. You can unsubscribe from any newsletter at any time and revoke your consent to receive it by simply clicking on the appropriate unsubscribe link at the end of the respective newsletter (or by contacting us).
All data collected is used exclusively for receiving press information or sending test and photo samples. A comparison of the data collected in this way with data that may be collected by other components of our site will also not take place. You can cancel your subscription to press releases at any time. You can find details on this in the confirmation email and in each individual mailing.
To send our newsletter, we use email marketing services from MailChimp, a web service of the Rocket Science Group. This service provider was carefully selected by us and commissioned in writing. This is a web-based solution for creating, sending and managing email campaigns. Your data is transmitted to MailChimp for this purpose and stored on MailChimp’s computers in the United States of America (USA).
360 brand connection gives no guarantee or warranty for the level of protection in the processing of your personal data by MailChimp and accepts no liability for this data processing. Further information on MailChimp and its data protection can be found at https://mailchimp.com/legal/.
The recourse to corresponding services enables the evaluation of whether the emails with our newsletter were opened. Furthermore, the click behaviour of the newsletter recipients can also be recorded and evaluated with this. We use this data for statistical purposes and to optimise the newsletter in terms of content and structure. This enables us to better tailor the information and offers in our newsletter to the individual interests of the respective recipient. The tracking pixel is deleted when you delete the newsletter.
To block tracking pixels in our newsletter, please set your mail program so that no HTML is displayed in messages.
7. Your rights: information / revocation / deletion
Your rights: information / revocation / deletion Based on the GDPR, you can contact us free of charge with questions about the collection, processing or use of your personal data and its correction, blocking, deletion or a revocation of consent given.
Right to information As a data subject, you have the right to request confirmation as to whether we are processing personal data relating to you. If this is the case, you have the right to information about this personal data as well as further information, e.g. the purposes of processing, the recipients and the planned duration of storage or the criteria for determining the duration.
Right to rectification and completion As a data subject, you have the right to request the rectification of inaccurate data without delay. Taking into account the purposes of the processing, you have the right to request the completion of incomplete data.
Right to erasure (“right to be forgotten”) As a data subject, you have a right to erasure insofar as the processing is no longer necessary. This is the case, for example, if your data is no longer necessary for the original purposes, you have revoked your declaration of consent under data protection law or the data was processed unlawfully.
Right to restrict processing As a data subject, you have the right to restrict processing, e.g. if you believe that the personal data is incorrect.
Right to data portability As a data subject, you have the right to receive the personal data concerning you in a structured, common and machine-readable format.
Right of objection As a data subject, you have the right to object at any time, on grounds relating to your particular situation, to the processing of certain personal data concerning you.
In the event of direct marketing, you as the data subject have the right to object at any time to the processing of personal data concerning you for the purposes of such marketing; this also applies to profiling, insofar as it is associated with such direct marketing.
Right to revoke your consent under data protection law You may revoke your consent to the processing of your personal data at any time with effect for the future. However, the lawfulness of the processing carried out until the revocation is not affected by this. Furthermore, you can lodge a complaint with a data protection supervisory authority at any time if you are of the opinion that the data processing does not comply with data protection regulations.
8. Changes to the data protection declaration Changes to the data protection declaration can be made at any time by 360brand connection GmbH. Therefore, please consult this statement regularly.
